About
The story of Jirung
More than 20 years, from Jirung Health Village to Jirung Wellness.
“Use this land for the greatest possible benefit.”
Benefit here did not mean business profit. It meant using this land to help people, in body, mind and spirit.
After the 1997 Tom Yum Kung crisis, Mr. Luenchay woke one day to nearly two billion baht of debt. The stress brought on acute heart disease, but through the strength of body, mind and spirit he overcame it and recovered his health.
His predecessors' vision and that experience became the wish for everyone to live “Jirung”: lasting and meaningful. With it, Jirung Health Village was founded on more than 50 rai.
In 2024, after COVID had touched the bodies and minds of so many, we opened Jirung Wellness, a wellness destination in the heart of Mae Rim, for a deeper kind of well-being, keeping the same heart: care with warmth and closeness.